EVE LOM Gel Balm Cleanser Launch


To launch EVE LOM’s Ultimate Gel Balm Cleanser we customised two vintage Vespa Scooters, complete with riders, to deliver the sumptuous product to key influencers and beauty press as part of the brand’s #glowonthego campaign.  We worked with London based fashion and beauty PR agency, Trace Publicity, to bring the activity to life. The EVE LOM Gel Balm Cleanser delivers the ultimate cleanse that EVE LOM is famed for in an easy to use gel balm texture – perfect for creating radiant, glowing skin!