Marc Jacobs Beauty x Harvey Nichols

  • WHO:

    MARC JACOBS BEAUTY

  • WHAT:

    LAUNCH EVENT

  • WHERE:

    LONDON

To launch Marc Jacobs Beauty into Harvey Nichols, we created a show-stopping stunt complete with tailored MJB removal men outside the store.

Key components included a customised vintage mail van with model removal men performing the move. In the Harvey Nichols event space we created a studio backdrop with staging, monochrome props and styling and Hollywood mirrors with an edge.